| Who is Andy Edelstein? - An award-winning copywriter who can think like an account guy
- A writer's writer who gets his kicks shaking up stodgy categories
- A veteran agency guy with the resources and contacts to provide any agency function on an a la carte basis
- A strategic thinker who can set your strategies to music
- All of the above
What does he do best? - General Advertising
- Pharmaceutical Advertising
- Website creation and online e-marketing.
- All facets of integrated marketing/advertising, from high-level branding to direct response
- All of the above.
What are his sweet spots? - Business-to-Business
- Telecommunications and High Tech.
- Financial Services.
- Pharma / Healthcare.
- All of the above.
(Answers: e, e, e) | | | |